{"title":"Conversion Claims Dataset","rows":[{"id":"claim.affect_heuristic_can_influence_conversion","slug":"affect-heuristic-can-influence-conversion","text":"Affect Heuristic ist ein Review-Kandidat für Conversion-Audits und braucht vor einer Empfehlung ein konkretes Seitenmerkmal, eine Messgröße und einen Studienpfad.","path":"/claims/affect-heuristic-can-influence-conversion/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.affect_heuristic"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.affect_heuristic_has_boundary_conditions","slug":"affect-heuristic-has-boundary-conditions","text":"Boundary Conditions für Affect Heuristic: Zielgruppe, Funnel-Stufe, Produktkategorie, Risiko, Messgröße und Umsetzungsqualität müssen vor dem Einsatz geprüft werden.","path":"/claims/affect-heuristic-has-boundary-conditions/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.affect_heuristic"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.ai_changes_consumer_experience_and_decision_context","slug":"ai-changes-consumer-experience-and-decision-context","text":"AI-Systeme verändern Konsumentenerleben, Erwartungen, Interaktion und Entscheidungskontext und sind dadurch conversion-relevant.","path":"/claims/ai-changes-consumer-experience-and-decision-context/","status":"supported","evidenceGrade":"B","confidence":"medium","supportingStudies":["study.10_1007_s12525-020-00414-7"],"linkedConcepts":["concept.trust_signals","concept.cognitive_load"],"linkedUseCases":[],"description":"Evidence Status: supported, Evidenzgrad B, Konfidenz medium."},{"id":"claim.ai_recommendations_need_trust_calibration","slug":"ai-recommendations-need-trust-calibration","text":"AI- und Recommender-Entscheidungen sollten erklärbar und kontrollierbar sein, um Über- und Untervertrauen zu vermeiden.","path":"/claims/ai-recommendations-need-trust-calibration/","status":"supported","evidenceGrade":"B","confidence":"medium","supportingStudies":["study.10_1177_0022242920953847","study.10_2478_sbe-2026-0017"],"linkedConcepts":["concept.ai_trust_calibration","concept.recommender_trust"],"linkedUseCases":[],"description":"Evidence Status: supported, Evidenzgrad B, Konfidenz medium."},{"id":"claim.ai_trust_calibration_can_influence_conversion","slug":"ai-trust-calibration-can-influence-conversion","text":"AI Trust Calibration ist ein Review-Kandidat für Conversion-Audits und braucht vor einer Empfehlung ein konkretes Seitenmerkmal, eine Messgröße und einen Studienpfad.","path":"/claims/ai-trust-calibration-can-influence-conversion/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.ai_trust_calibration"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.ai_trust_calibration_has_boundary_conditions","slug":"ai-trust-calibration-has-boundary-conditions","text":"Boundary Conditions für AI Trust Calibration: Zielgruppe, Funnel-Stufe, Produktkategorie, Risiko, Messgröße und Umsetzungsqualität müssen vor dem Einsatz geprüft werden.","path":"/claims/ai-trust-calibration-has-boundary-conditions/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.ai_trust_calibration"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.ambiguity_aversion_can_influence_conversion","slug":"ambiguity-aversion-can-influence-conversion","text":"Ambiguity Aversion ist ein Review-Kandidat für Conversion-Audits und braucht vor einer Empfehlung ein konkretes Seitenmerkmal, eine Messgröße und einen Studienpfad.","path":"/claims/ambiguity-aversion-can-influence-conversion/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.ambiguity_aversion"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.ambiguity_aversion_has_boundary_conditions","slug":"ambiguity-aversion-has-boundary-conditions","text":"Boundary Conditions für Ambiguity Aversion: Zielgruppe, Funnel-Stufe, Produktkategorie, Risiko, Messgröße und Umsetzungsqualität müssen vor dem Einsatz geprüft werden.","path":"/claims/ambiguity-aversion-has-boundary-conditions/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.ambiguity_aversion"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.anchoring_can_influence_conversion","slug":"anchoring-can-influence-conversion","text":"Anchoring ist ein Review-Kandidat für Conversion-Audits und braucht vor einer Empfehlung ein konkretes Seitenmerkmal, eine Messgröße und einen Studienpfad.","path":"/claims/anchoring-can-influence-conversion/","status":"supported","evidenceGrade":"A","confidence":"medium","supportingStudies":["study.10_3982_ecta9508"],"linkedConcepts":["concept.anchoring"],"linkedUseCases":[],"description":"Evidence Status: supported, Evidenzgrad A, Konfidenz medium."},{"id":"claim.anchoring_has_boundary_conditions","slug":"anchoring-has-boundary-conditions","text":"Boundary Conditions für Anchoring: Zielgruppe, Funnel-Stufe, Produktkategorie, Risiko, Messgröße und Umsetzungsqualität müssen vor dem Einsatz geprüft werden.","path":"/claims/anchoring-has-boundary-conditions/","status":"supported","evidenceGrade":"A","confidence":"medium","supportingStudies":["study.10_3982_ecta9508"],"linkedConcepts":["concept.anchoring"],"linkedUseCases":[],"description":"Evidence Status: supported, Evidenzgrad A, Konfidenz medium."},{"id":"claim.authority_can_influence_conversion","slug":"authority-can-influence-conversion","text":"Authority ist ein Review-Kandidat für Conversion-Audits und braucht vor einer Empfehlung ein konkretes Seitenmerkmal, eine Messgröße und einen Studienpfad.","path":"/claims/authority-can-influence-conversion/","status":"supported","evidenceGrade":"B","confidence":"medium","supportingStudies":["study.10_1177_0022242919854374"],"linkedConcepts":["concept.authority"],"linkedUseCases":[],"description":"Evidence Status: supported, Evidenzgrad B, Konfidenz medium."},{"id":"claim.authority_has_boundary_conditions","slug":"authority-has-boundary-conditions","text":"Boundary Conditions für Authority: Zielgruppe, Funnel-Stufe, Produktkategorie, Risiko, Messgröße und Umsetzungsqualität müssen vor dem Einsatz geprüft werden.","path":"/claims/authority-has-boundary-conditions/","status":"supported","evidenceGrade":"B","confidence":"medium","supportingStudies":["study.10_1177_0022242919854374"],"linkedConcepts":["concept.authority"],"linkedUseCases":[],"description":"Evidence Status: supported, Evidenzgrad B, Konfidenz medium."},{"id":"claim.automation_bias_can_influence_conversion","slug":"automation-bias-can-influence-conversion","text":"Automation Bias ist ein Review-Kandidat für Conversion-Audits und braucht vor einer Empfehlung ein konkretes Seitenmerkmal, eine Messgröße und einen Studienpfad.","path":"/claims/automation-bias-can-influence-conversion/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.automation_bias"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.automation_bias_has_boundary_conditions","slug":"automation-bias-has-boundary-conditions","text":"Boundary Conditions für Automation Bias: Zielgruppe, Funnel-Stufe, Produktkategorie, Risiko, Messgröße und Umsetzungsqualität müssen vor dem Einsatz geprüft werden.","path":"/claims/automation-bias-has-boundary-conditions/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.automation_bias"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.availability_heuristic_can_influence_conversion","slug":"availability-heuristic-can-influence-conversion","text":"Availability Heuristic ist ein Review-Kandidat für Conversion-Audits und braucht vor einer Empfehlung ein konkretes Seitenmerkmal, eine Messgröße und einen Studienpfad.","path":"/claims/availability-heuristic-can-influence-conversion/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.availability_heuristic"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.availability_heuristic_has_boundary_conditions","slug":"availability-heuristic-has-boundary-conditions","text":"Boundary Conditions für Availability Heuristic: Zielgruppe, Funnel-Stufe, Produktkategorie, Risiko, Messgröße und Umsetzungsqualität müssen vor dem Einsatz geprüft werden.","path":"/claims/availability-heuristic-has-boundary-conditions/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.availability_heuristic"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.bundle_pricing_can_influence_conversion","slug":"bundle-pricing-can-influence-conversion","text":"Bundle Pricing ist ein Review-Kandidat für Conversion-Audits und braucht vor einer Empfehlung ein konkretes Seitenmerkmal, eine Messgröße und einen Studienpfad.","path":"/claims/bundle-pricing-can-influence-conversion/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.bundle_pricing"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.bundle_pricing_has_boundary_conditions","slug":"bundle-pricing-has-boundary-conditions","text":"Boundary Conditions für Bundle Pricing: Zielgruppe, Funnel-Stufe, Produktkategorie, Risiko, Messgröße und Umsetzungsqualität müssen vor dem Einsatz geprüft werden.","path":"/claims/bundle-pricing-has-boundary-conditions/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.bundle_pricing"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.charm_pricing_can_influence_conversion","slug":"charm-pricing-can-influence-conversion","text":"Charm Pricing ist ein Review-Kandidat für Conversion-Audits und braucht vor einer Empfehlung ein konkretes Seitenmerkmal, eine Messgröße und einen Studienpfad.","path":"/claims/charm-pricing-can-influence-conversion/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.charm_pricing"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.charm_pricing_has_boundary_conditions","slug":"charm-pricing-has-boundary-conditions","text":"Boundary Conditions für Charm Pricing: Zielgruppe, Funnel-Stufe, Produktkategorie, Risiko, Messgröße und Umsetzungsqualität müssen vor dem Einsatz geprüft werden.","path":"/claims/charm-pricing-has-boundary-conditions/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.charm_pricing"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.choice_overload_can_influence_conversion","slug":"choice-overload-can-influence-conversion","text":"Choice Overload ist ein Review-Kandidat für Conversion-Audits und braucht vor einer Empfehlung ein konkretes Seitenmerkmal, eine Messgröße und einen Studienpfad.","path":"/claims/choice-overload-can-influence-conversion/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.choice_overload"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.choice_overload_can_reduce_decision_confidence","slug":"choice-overload-can-reduce-decision-confidence","text":"Zu viele Optionen können Entscheidungssicherheit, Zufriedenheit und Conversion senken.","path":"/claims/choice-overload-can-reduce-decision-confidence/","status":"supported","evidenceGrade":"B","confidence":"medium","supportingStudies":["study.10_32996_jefas_2022_4_1_4"],"linkedConcepts":["concept.choice_overload","concept.cognitive_load"],"linkedUseCases":[],"description":"Evidence Status: supported, Evidenzgrad B, Konfidenz medium."},{"id":"claim.choice_overload_has_boundary_conditions","slug":"choice-overload-has-boundary-conditions","text":"Boundary Conditions für Choice Overload: Zielgruppe, Funnel-Stufe, Produktkategorie, Risiko, Messgröße und Umsetzungsqualität müssen vor dem Einsatz geprüft werden.","path":"/claims/choice-overload-has-boundary-conditions/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.choice_overload"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.cognitive_dissonance_can_influence_conversion","slug":"cognitive-dissonance-can-influence-conversion","text":"Cognitive Dissonance ist ein Review-Kandidat für Conversion-Audits und braucht vor einer Empfehlung ein konkretes Seitenmerkmal, eine Messgröße und einen Studienpfad.","path":"/claims/cognitive-dissonance-can-influence-conversion/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.cognitive_dissonance"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.cognitive_dissonance_has_boundary_conditions","slug":"cognitive-dissonance-has-boundary-conditions","text":"Boundary Conditions für Cognitive Dissonance: Zielgruppe, Funnel-Stufe, Produktkategorie, Risiko, Messgröße und Umsetzungsqualität müssen vor dem Einsatz geprüft werden.","path":"/claims/cognitive-dissonance-has-boundary-conditions/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.cognitive_dissonance"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.cognitive_load_can_influence_conversion","slug":"cognitive-load-can-influence-conversion","text":"Cognitive Load ist ein Review-Kandidat für Conversion-Audits und braucht vor einer Empfehlung ein konkretes Seitenmerkmal, eine Messgröße und einen Studienpfad.","path":"/claims/cognitive-load-can-influence-conversion/","status":"supported","evidenceGrade":"B","confidence":"high","supportingStudies":["study.10_2478_sbe-2026-0017","study.10_32996_jefas_2022_4_1_4","study.10_54254_2754-1169_181_2025_22950"],"linkedConcepts":["concept.cognitive_load"],"linkedUseCases":[],"description":"Evidence Status: supported, Evidenzgrad B, Konfidenz high."},{"id":"claim.cognitive_load_has_boundary_conditions","slug":"cognitive-load-has-boundary-conditions","text":"Boundary Conditions für Cognitive Load: Zielgruppe, Funnel-Stufe, Produktkategorie, Risiko, Messgröße und Umsetzungsqualität müssen vor dem Einsatz geprüft werden.","path":"/claims/cognitive-load-has-boundary-conditions/","status":"supported","evidenceGrade":"B","confidence":"medium","supportingStudies":["study.10_2478_sbe-2026-0017","study.10_32996_jefas_2022_4_1_4"],"linkedConcepts":["concept.cognitive_load"],"linkedUseCases":[],"description":"Evidence Status: supported, Evidenzgrad B, Konfidenz medium."},{"id":"claim.commitment_consistency_can_influence_conversion","slug":"commitment-consistency-can-influence-conversion","text":"Commitment and Consistency ist ein Review-Kandidat für Conversion-Audits und braucht vor einer Empfehlung ein konkretes Seitenmerkmal, eine Messgröße und einen Studienpfad.","path":"/claims/commitment-consistency-can-influence-conversion/","status":"supported","evidenceGrade":"B","confidence":"medium","supportingStudies":["study.10_1111_acem_13690"],"linkedConcepts":["concept.commitment_consistency"],"linkedUseCases":[],"description":"Evidence Status: supported, Evidenzgrad B, Konfidenz medium."},{"id":"claim.commitment_consistency_has_boundary_conditions","slug":"commitment-consistency-has-boundary-conditions","text":"Boundary Conditions für Commitment and Consistency: Zielgruppe, Funnel-Stufe, Produktkategorie, Risiko, Messgröße und Umsetzungsqualität müssen vor dem Einsatz geprüft werden.","path":"/claims/commitment-consistency-has-boundary-conditions/","status":"supported","evidenceGrade":"B","confidence":"medium","supportingStudies":["study.10_1111_acem_13690"],"linkedConcepts":["concept.commitment_consistency"],"linkedUseCases":[],"description":"Evidence Status: supported, Evidenzgrad B, Konfidenz medium."},{"id":"claim.compromise_effect_can_influence_conversion","slug":"compromise-effect-can-influence-conversion","text":"Compromise Effect ist ein Review-Kandidat für Conversion-Audits und braucht vor einer Empfehlung ein konkretes Seitenmerkmal, eine Messgröße und einen Studienpfad.","path":"/claims/compromise-effect-can-influence-conversion/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.compromise_effect"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.compromise_effect_has_boundary_conditions","slug":"compromise-effect-has-boundary-conditions","text":"Boundary Conditions für Compromise Effect: Zielgruppe, Funnel-Stufe, Produktkategorie, Risiko, Messgröße und Umsetzungsqualität müssen vor dem Einsatz geprüft werden.","path":"/claims/compromise-effect-has-boundary-conditions/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.compromise_effect"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.confirmation_bias_can_influence_conversion","slug":"confirmation-bias-can-influence-conversion","text":"Confirmation Bias ist ein Review-Kandidat für Conversion-Audits und braucht vor einer Empfehlung ein konkretes Seitenmerkmal, eine Messgröße und einen Studienpfad.","path":"/claims/confirmation-bias-can-influence-conversion/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.confirmation_bias"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.confirmation_bias_has_boundary_conditions","slug":"confirmation-bias-has-boundary-conditions","text":"Boundary Conditions für Confirmation Bias: Zielgruppe, Funnel-Stufe, Produktkategorie, Risiko, Messgröße und Umsetzungsqualität müssen vor dem Einsatz geprüft werden.","path":"/claims/confirmation-bias-has-boundary-conditions/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.confirmation_bias"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.consumer_brand_relationships_predict_loyalty","slug":"consumer-brand-relationships-predict-loyalty","text":"Bestimmte Konsumenten-Marken-Beziehungsqualitäten können Brand Loyalty vorhersagen, wobei Effektstärken und Generalisierbarkeit kontextabhängig sind.","path":"/claims/consumer-brand-relationships-predict-loyalty/","status":"supported","evidenceGrade":"A","confidence":"medium","supportingStudies":["study.10_1093_jcr_ucz006"],"linkedConcepts":["concept.social_proof"],"linkedUseCases":[],"description":"Evidence Status: supported, Evidenzgrad A, Konfidenz medium."},{"id":"claim.consumer_innovation_adoption_drivers_predict_intention","slug":"consumer-innovation-adoption-drivers-predict-intention","text":"Treiber der Konsumentenadoption von Innovationen können Intention und Verhalten erklären und sind relevant für SaaS, Tech-Produkte und neue Angebote.","path":"/claims/consumer-innovation-adoption-drivers-predict-intention/","status":"supported","evidenceGrade":"B","confidence":"high","supportingStudies":["study.10_1002_mar_20823","study.10_1007_s12525-016-0219-0","study.10_1016_j_ijresmar_2010_11_002","study.10_5539_ibr_v3n3p63"],"linkedConcepts":["concept.social_proof","concept.risk_reversal"],"linkedUseCases":[],"description":"Evidence Status: supported, Evidenzgrad B, Konfidenz high."},{"id":"claim.consumer_psychology_effect_relevant_to_conversion","slug":"consumer-psychology-effect-relevant-to-conversion","text":"Der untersuchte Consumer-Psychology-Effekt ist potenziell relevant für Conversion-Optimierung, benötigt aber noch genauere Claim-Extraktion.","path":"/claims/consumer-psychology-effect-relevant-to-conversion/","status":"supported","evidenceGrade":"A","confidence":"high","supportingStudies":["study.10_1002_jcpy_1356","study.10_1007_s00038-014-0577-3","study.10_1007_s11747-017-0570-5","study.10_1016_s0140-6736(25)01293-0","study.10_1038_s41371-018-0068-8","study.10_1038_s41598-025-11012-y","study.10_1080_10548408_2020_1784364","study.10_1086_378613","study.10_1086_588698","study.10_1093_jcr_ucx047","study.10_1108_jsocm-05-2018-0046","study.10_1111_jpm_12812","study.10_11124_jbisrir-2015-1072","study.10_1146_annurev-psych-081914-124745","study.10_1161_01_hyp_0000165680_59733_d4","study.10_1258_135581907780279567","study.10_1287_mnsc_2017_2833"],"linkedConcepts":["concept.social_proof"],"linkedUseCases":[],"description":"Evidence Status: supported, Evidenzgrad A, Konfidenz high."},{"id":"claim.contrast_effect_can_influence_conversion","slug":"contrast-effect-can-influence-conversion","text":"Contrast Effect ist ein Review-Kandidat für Conversion-Audits und braucht vor einer Empfehlung ein konkretes Seitenmerkmal, eine Messgröße und einen Studienpfad.","path":"/claims/contrast-effect-can-influence-conversion/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.contrast_effect"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.contrast_effect_has_boundary_conditions","slug":"contrast-effect-has-boundary-conditions","text":"Boundary Conditions für Contrast Effect: Zielgruppe, Funnel-Stufe, Produktkategorie, Risiko, Messgröße und Umsetzungsqualität müssen vor dem Einsatz geprüft werden.","path":"/claims/contrast-effect-has-boundary-conditions/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.contrast_effect"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.curiosity_gap_can_influence_conversion","slug":"curiosity-gap-can-influence-conversion","text":"Curiosity Gap ist ein Review-Kandidat für Conversion-Audits und braucht vor einer Empfehlung ein konkretes Seitenmerkmal, eine Messgröße und einen Studienpfad.","path":"/claims/curiosity-gap-can-influence-conversion/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.curiosity_gap"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.curiosity_gap_has_boundary_conditions","slug":"curiosity-gap-has-boundary-conditions","text":"Boundary Conditions für Curiosity Gap: Zielgruppe, Funnel-Stufe, Produktkategorie, Risiko, Messgröße und Umsetzungsqualität müssen vor dem Einsatz geprüft werden.","path":"/claims/curiosity-gap-has-boundary-conditions/","status":"context_dependent","evidenceGrade":"C","confidence":"candidate_evidence_available","supportingStudies":[],"linkedConcepts":["concept.curiosity_gap"],"linkedUseCases":[],"description":"Evidence Status: context_dependent, Evidenzgrad C, Konfidenz candidate_evidence_available."},{"id":"claim.dach_payment_security_affects_checkout","slug":"dach-payment-security-affects-checkout","text":"Zahlungssicherheit, vertraute Zahlungsarten und Checkout-Transparenz können D-A-CH-Checkout-Abschlüsse 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